Business Associate · Archived
Merkle Direct Marketing
15,000 individuals · submitted January 11, 2010
About this report
The covered entity's (CE) business associate (BA) mailed protected health information (PHI) of approximately 15,000 individuals to incorrect addresses due to an error in its quarterly address update process. The mailing contained demographic information, explanations of benefits, clinical information, and diagnoses. Upon discovery of the breach, the CE collected the returned mail and verified that it had not been delivered, and updated its HIPAA policies and procedures. Following OCR's investigation, the CE was able to recover all or nearly all of the misdirected envelopes.
Summary as published by the HHS Office for Civil Rights.
- Organization
- Merkle Direct Marketing
- State
- MD
- Entity type
- Business Associate
- Individuals affected
- 15,000
- Submission date
- January 11, 2010
- Breach type
- Theft
- Location of information
- Paper/Films
- Business associate present
- Yes
- OCR status
- Archived
More breach reports in MD
MD · Sep 3, 2026
District of Columbia, Department of Health Care Finance
399,086 individuals
MD · Jul 30, 2026
Pennsylvanie Dermatology Partners
500 individuals
MD · Apr 17, 2026
ASC Ortho Management Company, LLC d/b/a Aligned Orthopedic Partners
7,213 individuals
MD · Mar 25, 2026
Medi-Rents & Sales, Inc.
1,524 individuals
MD · Feb 2, 2026
Mindoula Health, Inc.
626 individuals
MD · Feb 2, 2026
MCS, P.C.
3,478 individuals
More Theft reports
WA · Mar 16, 2026
Renovo Chiropractic & Wellness
538 individuals
FL · Nov 5, 2025
Tampa Bay Treatment Associates
3,682 individuals
CA · Mar 6, 2025
SCLARC
722 individuals
PA · Mar 3, 2025
Sutera & Jones Surgical Podiatry A Division of Pace Foot and Ankle Center
602 individuals
NY · Feb 28, 2025
Stram Center for Integrative Medicine
15,263 individuals
HI · Feb 28, 2025
East Hawaii Rehab, Inc. DBA Lehua Physical Therapy and Rehab
8,472 individuals